Business Pulse of Camden
Study and Outreach Program
Commences this Week
Camden County, Georgia - June 14, 2010
A new resource for the business community commences this week. The "Business Pulse of Camden" program will be delivered to all licensed businesses in Camden County, Georgia. The program is designed to help local businesses understand how their perceptions and needs compare with the market as a whole, identify critical trends, and provide a link to resources available to help. The "Pulse" is being administered by the College of Coastal Georgia in partnership with the Camden County Joint Development Authority, the Camden County Chamber of Commerce, and the Cities of Kingsland, St. Marys, and Woodbine.
"Our local business community has suffered during this great recession," stated David Keating, Executive Director of the Camden County Joint Development Authority. "It is important to assess the current condition of the business community and track its health by taking a "pulse" over time. The program will help target various resources of support and assistance to benefit area businesses."
The program commences with a brief research instrument that local businesses can easily complete in ten to fifteen minutes and then return to the college in an enclosed self-addressed and postage paid envelope. The instrument is also available on-line at www.surveymonkey.com/s/pulseofcamden.
According to Dr. Craig Fleisher, chair of the business school at the College of Coastal Georgia and lead architect of the project, "all data collected will be treated as strictly confidential, and we will not be requesting any proprietary information. The study's results will be analyzed and reported in an aggregated format to prevent the identification of any specific organization. The goal is to identify and begin tracking market-wide conditions, not information associated with any particular business."
Christine Daniel, President of the Camden County Chamber of Commerce added, "this program will give us a better sense of the resources and services needed by the business community. With an understanding of this information, we will be better able to tailor programs and seminars to meet these needs and aid in their successes."
The "Business Pulse of Camden" study results will be released in late summer/early fall in an open-to-the-public presentation sponsored by the Partners at the Camden Campus of the College of Coastal Georgia. It will also be posted as a community resource on the Partner webpages.
Coastal Lifestyle...Metro Advantages
Camden County, Georgia
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Monday, June 14, 2010
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